Stakeholders and Performance of SMES in Cameroon: Case Study of Dschang (Cameroon)

Volume 8, Issue 1, February 2024     |     PP. 1-17      |     PDF (1238 K)    |     Pub. Date: April 1, 2024
DOI: 10.54647/management630135    40 Downloads     38780 Views  

Author(s)

DADEM KEMGOU Edouard Guilaire, Department of Banking and Finance of the University Of Bamenda
ONGONO AMOGO Tobie Nicaise, Department of Accounting and Finance of the University of Dschang (Cameroon)
ESSONO BELLA, Eustache, Ph.D in Management Sciences, Catholic University Institute of Bertoua Cameroon
SAA LAPA Adelphe Achile, Catholic University of Central Africa

Abstract
The main objective of this study was to examine the impact of stakeholder on performance of SMEs in Dschang (Cameroon). To achieve this, a descriptive survey research design was used in carrying out this research. The study made use of primary and secondly source of data which was collected through the aid of questionnaires. The questionnaire enables the respondents to indicate the stakeholders of SMEs and how the stakeholders affect the SMEs performance. A sample size of 60 SMEs were selected from Dschang (Cameroon), headquarter of Menoua Division. Descriptive statistic and regression (ordinary least squares) was used as tools of analyses. From the results we found out that: employees and competitors have a positive relationship with SMEs performance. This relationship was not significant as a calculated probability value of 0.413 and 0.086 are greater than 0.050 level of significant respectively. Also, investors and customers has a positive significant relationship with SMEs performance as calculated Probability value of 0.000 and 0.000 is less than 0.050 level of significant respectively. From the results the study suggested that management of small and medium size enterprises in Dschang (Cameroon) should give greater attention to the stakeholders of the business especially investors and customers; local government and state authority should put in place the required institutions and policy that will enable small and medium size enterprises operate successfully.

Keywords
SME, stakeholders, performance, participation

Cite this paper
DADEM KEMGOU Edouard Guilaire, ONGONO AMOGO Tobie Nicaise, ESSONO BELLA, Eustache, SAA LAPA Adelphe Achile, Stakeholders and Performance of SMES in Cameroon: Case Study of Dschang (Cameroon) , SCIREA Journal of Management. Volume 8, Issue 1, February 2024 | PP. 1-17. 10.54647/management630135

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